Hi, I’m Traci, a coach, consultant, and passionate advocate for sustainability. I help purpose-driven women succeed in their green careers by combining business strategy with mindset coaching. My mission is simple: to empower women to break through their ‘inner glass ceiling’ and create positive change in the world.
Empowering Women and Businesses for a Better World
My purpose is simple: to empower women and purpose-led businesses working to make our world a better place. I achieve this through sustainability training, green career coaching, and through the social enterprise I co-founded, Catalyse Change CIC. I am deeply committed to helping people and organisations unlock their potential to drive positive environmental and social impact.
When I’m not working, you’ll find me living on a houseboat, enjoying the natural beauty between Bristol and Bath in southwest England. I’m passionate about wild swimming, summer festivals, camping, and spending time on the region’s stunning beaches and moors.
My green career journey
My sustainability journey began in 1991 when I set out on a 5-year ‘gap year’ adventure across Australia, New Zealand, and Asia. It was during this time that I truly fell in love with our beautiful planet and became acutely aware of the devastating impact of deforestation, pollution, and intensive farming. This led me to sustainable food and farming as a potential solution to these issues.
I became involved in the environmental movement, working on organic farms and studying Permaculture Design with its founder, Bill Mollison. By the time I returned to the UK in 1997, I found my way to Bristol and joined the Soil Association, starting as an administrator and eventually working my way up to Business Development Manager in their growing organic certification business. I take pride in having contributed to its growth from a small team of five into a leading social enterprise.
Working in Cornwall & Beyond
In 2005, after the birth of my daughter, I moved to Cornwall to manage Organic South West, an EU development program supporting farmers, businesses, and communities to grow organic food production. From there, I worked on a national Lottery-funded initiative supporting over 1,000 community food enterprises and led an innovative food program in Plymouth, which helped the city become the UK’s first Sustainable Food Cities Bronze Award winner.
Building My Own Business
After moving back to Bristol in 2014, I decided to start my own consultancy, Sustain-Live Consulting Ltd, following a redundancy. Sustain-Live Consulting is a sustainability change agency where I support purpose-driven businesses to thrive. I’ve been privileged to work with brilliant organizations like Bristol Green Capital Partnership, Quartet Foundation, and The School for Social Entrepreneurs.
Co-founding Catalyse Change CIC
In 2016, I co-founded Catalyse Change CIC with a vision to inspire and empower girls and young women as sustainability leaders and changemakers. This was born from my deep commitment to tackling gender inequality while providing solutions for the climate crisis. Our programs have supported over 1,000 young women and non-binary changemakers, and we have even bigger ambitions for the future, helping many more find their dream green careers.
How I Can Help You?
In addition to leading Catalyse Change CIC, I also offer Green Career & Business Coaching for women and non-binary individuals looking to grow their green careers or purpose-led businesses. I bring a transformational, values-driven approach to coaching, helping you align your career with your passion for sustainability. You can learn more about how we can work together on the Green Career & Business Coaching page.
Thank You
None of this would have been possible without the incredible support of my family, friends, colleagues, and collaborators. A special thanks to the amazing women at Catalyse Change CIC who continue to inspire me every day. For the website, branding, and photography, I’m deeply grateful to Jess & Dan at Kind Comms, Ibi Feher for the photos at Bristol Harbour & the Olive Shed, Ruth Wellman of Tin Cat Design, Taryn Everdeen, and Bethany Roling for the stunning event images.
Thank you all for your support, patience, and brilliance.